Seducing your tastebuds

Role: Senior Art Director, Creative Technologist

Forming the hub of a campaign for Pepsi NEXT featuring hunky telenovella star William Levy, this game-like site prompts fans to spin the “Wheel of Levy,” resulting in a surprising and seductive performance by one of six William Levy characters and the chance to win a free Pepsi NEXT.

Site Demo

Collaborators

James Murphy, Creative Director

Allbriton Robbins, Associate Creative Director

Beau Unruh, Associate Creative Director

Awards

FWASite of the Day